UndergraduateBusiness

Bachelor of Business: Digital Business

Adelaide University, Adelaide, SA, Australia

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About this program

Adelaide University's Bachelor of Business, digital business major, is a three-year degree (144 units). Alongside the shared business core it focuses on how organisations run and compete online: digital strategy, e-commerce, digital marketing, data-informed decision-making and the management of technology-driven change.

Work-integrated learning is built in, with February and July intakes at the city campus and an ATAR of about 70 for entry. It is less technical than an IT degree and suits students who want to lead digital projects and transformation from the business side, in roles such as digital coordinator, e-commerce officer or business analyst.

Fees & duration

Duration3 yr
Tuition (international)A$52,500
Application feeA$150

English test scores

IELTS6.5 overall (L6 R6 W6 S6)
PTE58 overall

Verified adelaide.edu.au ↗

Course structure

Study plan in 6 parts

Year 1, Semester 1

6 units
  • 6 unitsAccounting for Decision Makers
  • 6 unitsBusiness Law
  • 6 unitsManagement, Organisations and Leadership
  • Principles of Economics

Year 1, Semester 2

  • 6 unitsMarketing Principles
  • Major
  • Common core

Year 2, Semester 1

  • 6 unitsEmerging Technologies, Data and Business Analytics
  • 6 unitsNegotiation, Conflict Management and Resolution
  • Major
  • Major

Year 2, Semester 2

  • Major
  • 6 unitsWIL/ Profession
  • Common core

Year 3, Semester 1

  • 6 unitsStrategic Management
  • Major
  • Major
  • Major

Year 3, Semester 2

  • Major
  • 6 unitsWIL / Profession
  • Common core

Career & PR pathway

Which careers in Business lead to skilled migration depends on the occupation, not the degree title. See the skilled occupation lists guide for which occupations are on each list, and the points calculator to check where you stand.

Admissions

Guaranteed entry ATAR 70 (or equivalent secondary qualification); no prerequisite subjects; IELTS 6.5 overall with 6.0 in each band for international applicants.

More Business programs

All Business programs in Australia →

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