UndergraduateBusiness

Bachelor of Business: Marketing and Design

Adelaide University, Adelaide, SA, Australia

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About this program

Adelaide University's Bachelor of Business, marketing and design major, is a three-year degree (144 units). It combines the marketing sequence, consumer behaviour, branding and analytics, with design thinking and visual communication, so graduates can both plan a campaign and shape how it looks and feels.

The degree keeps the shared business core, includes work-integrated learning, and runs February and July intakes at the city campus with an ATAR of about 70 for entry. It suits students interested in brand design, content and creative direction within a marketing team, rather than a pure graphic design degree.

Fees & duration

Duration3 yr
Tuition (international)A$52,500
Application feeA$150

English test scores

IELTS6.5 overall (L6 R6 W6 S6)
PTE58 overall

Verified adelaide.edu.au ↗

Course structure

Study plan in 6 parts

Year 1, Semester 1

6 units
  • 6 unitsAccounting for Decision Makers
  • 6 unitsBusiness Law
  • 6 unitsManagement, Organisations and Leadership
  • Principles of Economics

Year 1, Semester 2

  • 6 unitsMarketing Principles
  • Major
  • Common core

Year 2, Semester 1

  • 6 unitsEmerging Technologies, Data and Business Analytics
  • 6 unitsNegotiation, Conflict Management and Resolution
  • Major
  • Major

Year 2, Semester 2

  • Major
  • 6 unitsWIL/ Profession
  • Common core

Year 3, Semester 1

  • 6 unitsStrategic Management
  • Major
  • Major
  • Major

Year 3, Semester 2

  • Major
  • 6 unitsWIL / Profession
  • Common core

Career & PR pathway

Which careers in Business lead to skilled migration depends on the occupation, not the degree title. See the skilled occupation lists guide for which occupations are on each list, and the points calculator to check where you stand.

Admissions

Guaranteed entry ATAR 70 (or equivalent secondary qualification); no prerequisite subjects; IELTS 6.5 overall with 6.0 in each band for international applicants.

More Business programs

All Business programs in Australia →

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