Graduate · Business
Master of Marketing
Bond University, Gold Coast, QLD, Australia
About this program
A four-semester master's that can be accelerated to about 12 months. The core runs through marketing fundamentals, market research, consumer behaviour, integrated marketing communications, marketing analytics, strategic marketing, and digital marketing, with roughly a third of the program open to electives or a Business Data Analytics specialisation.
Assessment is project-based rather than exam-based: students run social media campaigns, market research projects, and full marketing strategies. The Career Development Centre arranges internships. Accredited by AACSB and EQUIS. It suits students moving into marketing from another field as well as those deepening an existing marketing background.
Cost & duration
English test scores
Verified bond.edu.au ↗
Career & PR pathway
Occupations this degree typically leads to, and their skilled-migration list status
Accountant (General)ANZSCO 221111
On both MLTSSL and CSOL, so it supports 189/190/491 and the employer-sponsored 482/186. Needs an accredited accounting degree and a positive assessment from CPA Australia, CA ANZ, or the IPA.
Assessed by CPA Australia, Chartered Accountants ANZ, or the Institute of Public Accountants (applicant chooses one)
Taxation AccountantANZSCO 221113
On MLTSSL, supporting the 189, 190, and 491. Also on CSOL, additionally supporting the employer-sponsored 482 and 186.
Assessed by CPA Australia, Chartered Accountants ANZ, or the Institute of Public Accountants (applicant chooses one)
Management AccountantANZSCO 221112
On MLTSSL, supporting the 189, 190, and 491. Also on CSOL, additionally supporting the employer-sponsored 482 and 186.
Assessed by CPA Australia, Chartered Accountants ANZ, or the Institute of Public Accountants (applicant chooses one)
External AuditorANZSCO 221213
On MLTSSL, supporting the 189, 190, and 491. Also on CSOL, additionally supporting the employer-sponsored 482 and 186.
Assessed by CPA Australia, Chartered Accountants ANZ, or the Institute of Public Accountants (applicant chooses one)
Internal AuditorANZSCO 221214
On MLTSSL, supporting the 189, 190, and 491. Also on CSOL, additionally supporting the employer-sponsored 482 and 186.
Assessed by CPA Australia, Chartered Accountants ANZ, or the Institute of Public Accountants (applicant chooses one)
Company SecretaryANZSCO 221211
On STSOL and CSOL, supporting the 190, 491, and the employer-sponsored 482/494/186.
Assessed by VETASSESS
List membership changes over time and does not guarantee an invitation. See the skilled occupation lists guide and the points calculator before relying on this for a visa decision.
Admissions
A completed bachelor's degree in any discipline (or equivalent); no prior study in the field is required, and cognate graduates may receive advanced standing.
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