Graduate · Business
Master of Sport Management
Bond University, Gold Coast, QLD, Australia
About this program
A four-semester master's that can be accelerated. Semester one covers event planning, organisational behaviour and financial decision-making; later semesters add marketing, sport as a product and service, data analytics, and a final semester on sport law, governance, elite athlete management and stakeholder relations, with an optional international study tour or internship.
Teaching draws on people from professional and Olympic sport organisations, and Bond's connections support placements with Australian rules football, the rugby codes and the World Surf League. The Bond Business School holds both AACSB and EQUIS accreditation. It suits people building or advancing a career in sport administration, whether coming from sport or from another field.
Cost & duration
English test scores
Verified bond.edu.au ↗
Admissions
A completed bachelor's degree in any discipline (or equivalent); no prior study in the field is required, and cognate graduates may receive advanced standing.
Why trust Where To Apply
- Official sources onlyEvery deadline, fee, and requirement traces to a university, government, or admissions-body page.
- Dated and re-checkedEach fact carries the date it was last verified, on a quarterly re-verification cadence.
- IndependentNo university pays for inclusion, a better write-up, or a higher rank. We are not an education agent.
- Named editor, public methodWritten and maintained by a named operator against a published methodology.